Pink October - The Launching

Over the past 20 years, progress in both early detection and treatment has led to improved survival for people of all ages and races, and with all stages of breast cancer. Between 1990 and 2009, breast cancer mortality (death) declined by 33 percent among women in the United States.

The Philippines is at the center of the battle against breast cancer.

Several reports show that the country has the highest incidence rate in Asia and is among the top 10 countries with the most cases of breast cancer. The disease is so common that one of every 13 Filipino women are expected to develop breast cancer in her lifetime.To date, breast cancer is still the leading cause of cancer among women, accounting for 28 percent of the total cases. One out of four who are diagnosed with breast cancer die within the first five years, and no less than 40 percent die within 10 years. 

Rotary Club of Downtown Davao believes that early detection is the key to cure breast cancer, thus the Pink October Project for Breast Cancer Awareness.

The Pink October Team headed by Rotary Club of Downtown Davao and led by its President Atty. Marie Josephine De Vera with Maria Richelle Bangoy Vicente graced with the presence of Assistant Governor Mr. Florante Santiago of the Rotary Club of East Davao with the participation of Asia's Emergency Medical Services Insitute, Inc. and its affiliate Compass Emergency Assistance Team, Inc. at Abreeza Ayala Mall in Davao City, Philippines.

The ACE Team with AEMS Institute, Inc. President and Chairman of the Board - Miss Imee Callao (lmiddle).

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